We keep your attention.

_

Just like we keep your audience's attention.

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ZONE 1 // THE PROBLEM

Ads. Flyers. Standard lessons.

0 of gamers play together with friends or family (2024, up from 35% in 2019)
0M Dutch gaming sector revenue, +10.5% in two years
> film + music gaming is bigger than both. Combined.

Ads, flyers and standard lessons slide right past them.

But young people game for hours every day. Together.

What if you were there?

ZONE 2 // THE SOLUTION

We speak their language.

Three markets, one shared key: gaming, esports and gamification.

💼 01

Business

Employer branding, Gen Z recruitment and team building. We translate your brand into the language of young people, with measurable behavior instead of loose badges.

  • Employer branding
  • Recruitment & culture
  • Team building & training
🎓 02

Education

Digital literacy and citizenship through gaming, plus esports as a talent and career program. Aligned with the national curriculum goals.

  • Digital literacy
  • Esports talent program
  • Lesson packs & evaluation
🏛️ 03

Government

Gaming hubs and youth participation, digital resilience and serious games. Aligned with the online world of youth, prevention and social cohesion.

  • Gaming hubs
  • Youth participation
  • Serious games
ZONE 3 // HOW IT WORKS

Quest Log

From first idea to measurable result. Four missions.

[LOCKED]

MISSION 1: Discovery

Who is your audience, where do they game, and what really moves them? We map the playing field.

[LOCKED]

MISSION 2: Strategy

A tailored concept. Which mix of gamification, gaming and community fits your brand and goal?

[LOCKED]

MISSION 3: Activation

Execution: the campaign, the event, the platform. We build, launch and direct.

[LOCKED]

MISSION 4: Growth

Measure, optimize, scale. From a one-off activation to a lasting bond with your audience.

ZONE 4 // TRACK RECORD

We know what we're talking about.

0 gamers at Virtuocity, the hub we set up
1st dedicated gaming hub in the region
#1 entertainment form on earth
Founder

Geoffrey van der Vet

Specialist in gamification, gaming & esports

GLHF was founded by Geoffrey: an intercultural all-rounder with years of experience in gaming, esports and operational management, from Doha to the Netherlands.

Experience

Virtuocity, Doha

First dedicated gaming hub in the region

Geoffrey set up the operation: SOPs and training, community building, stakeholder management and international tournaments. Space for 250 gamers.

Approach

From concept to working hub

Productize, embed, measure

We know what it takes to make gaming work for an organization. Not a one-off event, but a durable, measurable result.

Businesses, schools and municipalities are already leading with gaming. Will you join?

ZONE 5 // EXPERIENCE IT

Build your activation.

Click the tactics and watch your reach grow. Feel what gamification does.

ENGAGEMENT SCORE
10 / 100
GAME COMPLETE

You're here. You read it all.
Here's exactly why.

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01

Curiosity Gap

We opened with a challenge. You scrolled to see if we could deliver.

02

Storytelling

We told a story: problem, solution, proof. The classic three-act structure.

03

Progress Bar

The XP bar in your HUD filled as you scrolled. You wanted to complete it.

04

Achievements

Every toast gave you a small dopamine hit. You wanted to unlock the next.

05

Social Proof

We showed you numbers and experience. Your trust grew with every zone.

06

Micro-interactions

Every click gave feedback. The demo felt alive. You wanted to keep clicking.

07

Visual Pleasure

Colors, parallax and animations held your attention without you noticing.

08

Easter Eggs

Did you find the hidden coins? Discovery is addictive. That's gamification.

This held your attention.

Imagine what it does to your young people. We make organizations irresistible to the next generation. With gaming. With gamification. With the language they speak.

Player 2 has joined the game

Ready to truly reach your audience?

Ready Up
GG! Press  [ CONTACT ]  to start
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